Northwest Territories Tourism
Published
June 14, 2019
Location
Yellowknife, Canada
Category
Job Type
Compensation
NWT Tourism offers a competitive salary with benefits
Department
Marketing

Description

NWT Tourism, the Destination Marketing Organization for the Northwest Territories, is seeking a Marketing Director to help generate increased awareness of and visitation to the Northwest Territories from domestic and international markets.

This position is based in Yellowknife, Northwest Territories.

The successful candidate will require a valid Canadian passport for international travel.

DEADLINE TO APPLY: FRIDAY, JUNE 28, 2019

All applicants should submit a cover letter and resume to:  Chief Executive Officer, NWT Tourism

Email:  executive@spectacularnwt.com

While we thank all applicants in advance for expressing interest, only those selected for an interview will be contacted.

Duties

Reporting to the Chief Executive Officer, the Marketing Director leads the development and implementation of the Northwest Territories' annual destination marketing plan. This includes leading and coaching members of the marketing team, directing the activities of the Agency of Record, overseeing partnerships with Destination Canada and other industry partnerships, as well as managing contracted Sales and Marketing Agents in Germany, Japan, South Korea, China and Australia and ensuring excellence in managing the marketing budget.

Qualifications

A diploma or undergraduate degree in marketing or business administration with at least five years' experience in a senior tourism marketing position with a Destination Marketing Organization, Government tourism office, or private sector business. Must have experience supervising staff.  Knowledge of the Northwest Territories' tourism products and marketing initiatives is considered an asset.

Company Info

Northwest Territories Tourism (NWTT) is a non-profit organization serving close to 200 members whose businesses involve the tourism industry. Through funding contribution agreements from the Government of the Northwest Territories, NWTT undertakes all the destination marketing activities for the Northwest Territories and works to enhance these efforts through other partnerships and funding agreements. The organization uses a variety of innovative marketing strategies to help build destination awareness and to drive business to our local tourism operators. NWTT actively promotes all regions and tourism sectors of the Northwest Territories to its key domestic and international markets. NWTT works closely with a variety of local, regional, national and international partners to establish it brand, uphold its reputation and to increase visitor revenues to the Northwest Territories.

VISION: A thriving, vibrant, sustainable and successful tourism
industry.

MISSION: To grow the tourism industry for the Northwest Territories
to support a strong and sustainable economy.

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